Leading Publisher of Digital Trading Cards and Collectibles since 2012

Our Games

Avid develop and publish Cards, the Universe and Everything - the only Global Top 10 TCG that isn’t based on pre-existing IP. Winner of multiple awards, the game was described as ‘truly one of a kind’ by Apple. Since launch, CUE has generated over £20M revenues from 5M downloads. You can find more information here.

A new highly anticipated TCG coming out in 2026. You can find more information here.

Our Technology

The Avid Collectibles Engine (ACE) has powered apps for almost a decade. It is scalable, robust, and proven with some of the world’s biggest brands.

Core functions include:

  • Remote Publication of any Digital Asset
  • Dynamic Pack Composition, with Rarity and Probability
  • Management
  • Comprehensive P2P Trading System
  • Full Player Account Management 
  • Quests, Achievements and Rewards Creation and Management
  • Front-End Agnostic with full API
  • Back Office Reports

Unity TCG Framework delivers all the core interactions that players expect from a TCG. The Gameplay Module itself is independent and can be replaced while keeping all other functions, including:

  • Collection Management
  • Deck-Building
  • Store
  • In-App Promotion and Messaging
  • P2P Market for Trading
  • Friend Management & Reporting
  • Quests, Achievements and Rewards System
  • Profile Management and Player Customisation

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Cards, the Universe and Everything

"Truly one of a kind." - Apple
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In Cards, the Universe and Everything (or CUE) you collect, trade, build, fuse, craft and battle with pretty much anything from across the universe. If you've ever wanted to see Thor, an African Elephant and King Arthur take on a Hamburger, the United Nations Charter and a Zombie (and let's face it, who hasn't?), then this is the game for you.

Like any good TCG, CUE is simple to understand, but almost infinitely complex. Each glorious card brims with its own art, fascinating facts, and unique abilities. There are nearly 5,000 to collect, so come on in and make youself comfortable.

You might be here for a while.

Watch game tRailer

Our Technology

The Avid Collectibles Engine (ACE) has powered apps for almost a decade. It is scalable, robust, and proven with some of the world’s biggest brands.

Core functions include:

  • Remote Publication of any Digital Asset
  • Dynamic Pack Composition, with Rarity and Probability
  • Management
  • Comprehensive P2P Trading System
  • Full Player Account Management 
  • Quests, Achievements and Rewards Creation and Management
  • Front-End Agnostic with full API
  • Back Office Reports

Unity TCG Framework delivers all the core interactions that players expect from a TCG. The Gameplay Module itself is independent and can be replaced while keeping all other functions, including:

  • Collection Management
  • Deck-Building
  • Store
  • In-App Promotion and Messaging
  • P2P Market for Trading
  • Friend Management & Reporting
  • Quests, Achievements and Rewards System
  • Profile Management and Player Customisation

    ‍

About Avid Games

  • Award-winning game studio specializing in digital card and strategy experiences
  • Deep expertise in digital collectibles, live operations, and player-driven economies
  • Experience operating content-rich games across multiple platforms at scale
  • Flexible partner for IP holders, platforms, and publishersComprehensive P2P Trading System
  • Long-term focus on sustainable growth and audience trust

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